Marketing & PR Manager

Placed: 06/12/17
Region: Oxfordshire
Location: Wallingford
Category: Jobs


Content of the advertisement:

Our client requires a forward-thinking and creative Marketing & PR Manager to join a vibrant and busy Marketing team. Working out of their Wallingford office, you will be responsible for producing, optimising and delivering B2B marketing campaigns and PR strategies within the business sector.

The successful applicant will be a dedicated and quick learner as you will be required to develop an understand the market our client operates in in order to produce and build relationships in order to deliver high profile campaigns. You will have previous experience of working in a decisive and diverse marketing & PR role enabling the ability to work independently when appropriate, but also coordinate and work as part of an existing team in order to achieve set objectives and achieve results.

Offer package:
Salary: £33,000 - £35,000 dependant on experience
Duration: Permanent
Hours: 09:00 - 17:30, Monday to Friday
Benefits: 25 days' holiday + bank holidays
Company pension scheme
Childcare vouchers
Enhanced paternity and maternity policies
Life assurance cover

Responsibilities will include:
Marketing:
* Production of cross channel marketing campaigns for company products and services across the UK to meet sales objectives
* Sourcing of new opportunities to promote the business to key industries
* Management and optimisation of our marketing databases, bringing in new working practices to improve the effectiveness of marketing campaigns
* Management corporate sites including production of content and analysis and optimisation of user behaviour in order to drive incoming sales enquiries
* Production of all marketing collateral and promotional items
* Development of our client marketing social media strategy to leverage conversations within our social space and others
* Responsibility for all communications related to our leading industry event, pre and post event
* Strategy and delivery of tradeshow and conference event attendance including sponsorship and presentation opportunities
* Management of marketing budget and production of cost per results analysis per marketing campaign and activity
PR:
* Ownership of PR strategies for the business and the products and services offered
* Development of national and industry PR databases
* Building and leveraging relationships with key media contacts
* Production of press releases, planned and reactionary
* General overview of industry buzz, leveraging opportunities as they arise
* Reporting and analysis of PR value

Candidate specification:
* Experienced of working within B2B marketing and/or PR - essential
* Excellent writing skills, able to adapt style to different audiences, for both Marketing and PR
* Able to construct and manage a trade marketing budget in order to deliver objectives
* Develops creative and bold design briefs to build the brand in our target market
* Ability to identify gaps and market opportunities
* Build b2b social media communities into a trade engagement strategy with a direct impact on revenue
* Comfortable operating at a senior level and writing briefing papers and reports for use at board level to inform decision making
* Proactive, enthusiastic, positive, self-reliant & motivated
* Works on own initiative and generates more responsibility for themselves
* Takes 'ownership' of areas of responsibility making bold educated decisions
* Total commitment to achievement of department and company goals
* Committed to self-development

If you are interested in the Marketing & PR Manager vacancy then please apply outlining your diverse experience within marketing and PR role.

Please note: Only candidates with the relevant skills and experience will be contacted regarding this position. If you do not hear back from us within four days you have unfortunately been unsuccessful in your application. Please continue to visit our website for other opportunities.

Please note that no terminology in this advert is intended to discriminate on the grounds of a person's gender, marital status, race, religion, colour, age, disability or sexual orientation. Every candidate will be assessed only in accordance with their merits, qualifications and abilities to perform the duties of the job

Benefits: benefits

Price / Salary: £33000 - £35000/annum benefits